How it works

Your Journey with Frontline Sales

From first chat to your new salesperson on the phones, here's how working with Frontline Sales comes together.

At Frontline Sales, we simplify the business development process. Our structured approach ensures you receive tailored strategies that drive results.
The beginning

Getting Started with Frontline Sales

1

Initial Contact

Fill in the contact form or give Macca a call.

2

Discovery Call

A short call to understand your business, your leads and where sales are getting stuck.

3

Proposal

A tailored proposal setting out the right service, how much time each week and what you'll get back.

4

Agreement

Once terms are agreed, we sign a simple agreement and set a start date.

5

Kickoff Meeting

We get set up with an email address in your business name, access to your CRM and a handover of your leads, then we get on the phones.

Our Process

The Frontline Approach: Driving Your Sales Success

At Frontline Sales, we simplify the business development process. Our structured approach ensures you receive tailored strategies that drive results.

5.

Review & Optimization

Regular check-ins to assess progress and refine strategies

4.

Training & Support

Upskilling your team and providing ongoing guidance

3.

Implementation

Executing the strategy alongside your team

2.

Strategy Development

Crafting a customized sales plan

1.

Needs Assessment

In-depth analysis of your current sales processes and goals

FAQs

Straight answers to the questions business owners ask us most.

How will I know what you're doing?

You get a monthly report showing calls made, conversations had, meetings booked and deals moving, plus regular catch-ups to agree priorities for the month ahead.

What kind of businesses do you work with?

Owner-operated businesses and B2B service firms across New Zealand. We've worked with trades, premium NZ-made products, events, education and training, recruitment and professional services.

Is this cheaper than hiring a salesperson?

In most cases, yes. A full-time salesperson in New Zealand can cost $140,000 or more a year once you add KiwiSaver, ACC levies, holiday pay, recruitment, vehicle and management time. With Frontline Sales you pay for the days you need, with no recruitment cost and no months of ramp-up.

How long does an engagement run for?

Most engagements run for six to twelve months with a 60 business day notice period. That gives enough time to work your pipeline properly and see real results. We'll talk through what suits your business on our first call. We have some clients who we become part of their team for 18 - 24+ months

Do I need a CRM to work with you?

It helps, but you don't need one to get started. We work inside whatever you use now, whether that's HubSpot, GoHighLevel, Simpro or a spreadsheet. If you need a proper CRM, we'll help you set one up.

Will my customers know you're not part of my team?

To your customers, we're part of your business. We work from an email address in your business name, inside your CRM and in your tone of voice.

How much time do you spend in my business?

Most clients choose one, two or three days a week. That time can be spread across the week so new enquiries get called back quickly, rather than waiting for one set sales day.

What's the difference between a Fractional Sales Specialist and a Fractional BDM?

A Fractional Sales Specialist is a part-time salesperson who works the leads you already have: calling inbound enquiries, chasing quotes and working back through your database. A Fractional BDM goes out and finds new business, mostly B2B, where sales cycles are longer and more people are involved in the decision.

Can you work with our existing sales team?

Absolutely! We're here to enhance and support your current team, providing strategies, training, and leadership to elevate their performance.

How long does it take to see results?

While every business is unique, many of our clients see measurable improvements within the first 3-6 months of engagement.

How is a fractional BDM different from hiring a full-time sales leader?

A fractional BDM provides senior-level sales leadership on a part-time basis, offering flexibility and expertise without the full-time commitment or cost of a permanent hire.

Leads going cold? Let's fix that.

Tell us where sales are getting stuck and we'll show you how a part-time salesperson in your business could help.

Get in touch